August 5, 2003 CBS 46 Report on Permanent Makeup

August 5, 2003

CBS 46 Report on Permanent Makeup

Permanent make-up: it's just what it sounds like, permanent. So why are so many women getting it done by people with very little experience?

Permanent makeup is becoming very popular. It’s actually very precise tattooing. In fact, many times, the artist uses a tattoo machine. So take it from folks who learned the hard way, you don't want to get it done by just anybody.

Vicki Cook wanted permanent color in her lips, just a little bit, to contrast with her fair skin. She ended up with purple splotches on her lips. "She couldn't get the color right. I wanted a pink and I was lavender, so I went back for a correction of the color and each time it was darker. I went 5 times."

Bonni Scavo wanted some bare spots filled in on her eyebrows. She wasn't happy with her results either. “They just to me have a blotchy look and a squared off look. It's not what I wanted."

But, this makeup is permanent, tattooed onto their faces. "It's disheartening when you spend money to improve something and then you feel like it's worse than when you started," says Vicki.

And correcting permanent makeup mistakes is not easy. "It's about ten times more difficult to correct than it is to do it right in the first place,” says Cosmetic tattoo artist Cheryl Steinberg.

Cheryl Steinberg is one of only a handful of board certified cosmetic tattoo artists in Georgia. She agreed to correct Vicki's lips and Bonnie's eyebrows. Turns out, about 40-percent of Cheryl’s work involves correcting other people's mistakes.

Take a look at these examples of permanent makeup gone wrong. Dark lines around the lips or a grossly irregular shape, poorly designed eyebrows or eyeliner that ended up an eighth of an inch below the eye rim.

Cheryl says the problem is, almost anyone can become a cosmetic tattoo artist. "There's classes on the internet that you could get little certificates by maybe paying a couple hundred dollars and they'll teach you on a video."

But both bonnie and Vicki will tell you, what counts is experience. Vicki now tells anyone thinking about permanent makeup. Don't be as naive as she was the first time around. "First of all, ask for a reference, because she wouldn't have had any."

You also need to find out what kind of training the artist has and how long he or she has been in business. Ask for references, and call those clients. Bottom line, it's your face.


CBS 46 did a special makeover report. Joy Barge, traffic reporter had her eyebrows and lips tattooed. See Joy on the morning show and look at her brows!!!


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